For 85 years, American families of modest means looked to FHA for affordable mortgage loans to attain the dream of home ownership. But these homeowners, many of whom are minority and first-time home buyers, now face a rude awakening. They...
Category - Market
Some say they’re killing the mortgage industry, others say they’re just too far in debt or afraid of commitment. Here at Platinum, we say Millennial home buyers are just one big misunderstanding–on both ends! What do we mean...
Multigenerational homes in real estate has been a rising trend, and still continues to be, since 2009. A record 1 in 5 Americans live in a multigenerational household, meaning one or more adult generations under one roof, according to recent...
An AARP survey, dated back to 2010, has revealed a shocking but true statistic about a generation we may not have paid as much attention to as we should have. The first Baby Boomers (born in 1946) turned 65 in 2011 and an estimated 10,000...
Pinching pennies. Milking a dollar out of every dime. Live within your means. Whatever you want to call it! The fact that majority of Americans are spending 37% of their income on housing makes the popular saying, “freedom is...
If you’re still gossiping about the Millennial generation, that’s old news. The public has flooded news, blogs, social media, and surveys with information on Millennials and how to market to them, but are they forgetting something...
Since the state of California started the movement of legalizing marijuana for medicinal purposes, many states have also followed suit. So many, in fact, that 1 out of 5 Americans live in a state where it is legal to purchase and smoke weed...
Today’s technology now makes living like the Jetson’s a reality, and home owners and buyers are absolutely loving it! In fact, they’re loving it so much that the smart home market is expected to reach $121.73 billion USD by...
The usual single family home takes approximately 7 months to build from start to finish. In 2017, the first on-site residential house was built in just a single day. How is that even possible? Will this have a positive or negative impact on...
2016 will be written in the history books as _______ (We’ll let you fill in the blank). The Presidential Election, Chicago Cubs winning the World Series, 2016 Olympics, Brexit, Angelina and Brad divorcing… shall we go on? 2016, you will...
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